Use The State of Digital Commerce to shape forward-looking plans in terms of go-to-market strategy and execution. See how digital commerce trends and consumer expectation continue to evolve and which investment areas will drive digital commerce growth and online purchase.
You will gain insight into:
- How changes in consumer behavior are impacting digital commerce trends
- Which digital commerce investments deliver tangible business results
- Where organizations are on their digital commerce journey
- Where CMOs will focus their digital commerce efforts to fill gaps
- How CMOs are prioritizing their digital commerce investments
- What digital commerce trends and capabilities are necessary to compete