Loyalty Solutions

Every business uses (or needs to use) a loyalty program to build brand loyalty as part of a marketing strategy. Building loyalty is important because according to a study by Harvard Business Review acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing o...

Cải thiện trải nghiệm khách hàng (Customer Experience – CX) – một khái niệm liên quan đến mọi thứ từ cấp độ dịch vụ đến mức độ phù hợp của sản phẩm với cuộc sống của khách hàng – là trọng tâm chính của các doanh n...

COVID-19 pandemic has forced many businesses to shut down or change their operations in one way or another. Government restrictions were (and still are in many places) imposed to reduce direct interactions of a customer with the business. In addition to that, models of shopping emerged that included...