Having dedicated loyalty management software is a proven method to improve customer loyalty and retention. Almost every brand has its own brand loyalty program, further, it is also part of a larger loyalty program. Starbucks, Barnes & Noble, Best Buy, Disney, IKEA are lauded globally for their loyalty programs. Payback or inter miles or candy bars are a few great examples of multi-brand loyalty programs done right. No matter what method you choose or both, it is recommended to build it on a platform with a strong IT foundation that makes sure it never disappoints your customers or never damages your brand reputation.
If you are looking for a loyalty management software development company in Vietnam, there are plenty of options. Let us look at a few of them.
1. Kyanon Digital
Kyanon Digital is a Vietnam-based software development company specializing in building high-performing mobile and web applications, including loyalty and engagement platforms, for global brands and enterprises. With 500+ engineers and offices in Vietnam and Singapore, Kyanon delivers seamless CRM, POS, and e-commerce integrations, AI-driven analytics, and personalized customer experiences. Their agile approach ensures rapid deployment, resilient architecture, and measurable business outcomes.
- Website: https://kyanon.digital/
- Founded: 2012
- Team size: 500+
- Pricing tier: $25–$49/hr
- Key clients: Fortune 500 companies, global retail, F&B, and financial services
- Strengths:
- Loyalty & engagement expertise: Customizable loyalty apps, real-time sync, and seamless CX across platforms.
- Integration mastery: Connects CRM, POS, e-commerce, ERP, marketing automation, and mobile apps.
- Data-driven insights: Advanced AI/ML and analytics for personalization, prediction, and revenue growth.
- Accelerated delivery: Agile frameworks and pre-built connectors reduce time-to-value from 6–12 months to weeks.
- Global standards, regional expertise: ISO-certified quality, PDPA-compliant, serving clients across APAC, Europe, and North America.
- Industries served: Retail & e-commerce, financial services, F&B, telecommunications, hospitality & travel
Why Partner with Kyanon Digital?
We’re a Tech Partner, Not a Recruiter
We build your team strategically, aligning talents with your software vision and roadmap, not just job requirements. With ongoing upskilling and expert support from our Center of Excellence, your talent stays ahead of challenges and delivers results.
Comprehensive Talent Ecosystem
- Kyanon Digital talent ecosystem encompasses over 50,000 technology professionals
- Internal Talent Core: 500+ professionals
- K-Fresh Program: Nurturing Future Digital Leaders from 18 Universities in Vietnam
- External Talent Network: 15,000+ premium candidates
- Partner Network: 1,000+ trusted partners
Your One-Stop Talents Impact Solution
We manage from talent acquisition to HR management for your tech workforce, freeing your team to focus on core business and innovation.
Case study: Elevating ACB’s loyalty ecosystem with Kyanon Digital’s Open Loyalty expertise
Elevating ACB’s loyalty ecosystem with Kyanon Digital’s Open Loyalty expertise.
Client: Asia Commercial Bank (ACB)
Industry: Banking & Finance
Technologies: React Native, ReactJS, .NET, Open Loyalty
As one of Vietnam’s leading banks, ACB aimed to strengthen customer retention through its ACB Rewards loyalty program. To maintain high performance and scalability for millions of users, the bank partnered with Kyanon Digital, a top Loyalty Management Software Development Company in Vietnam and an official Open Loyalty Partner in Asia.
Challenge:
ACB’s loyalty platform was built on on-premises infrastructure, facing challenges such as limited scalability, complex integrations, and strict compliance requirements. The system demanded 24/7 reliability, high-speed transactions, and strong data protection — all while integrating seamlessly with core banking operations.
Solution:
- Kyanon Digital provided end-to-end maintenance and enhancement of ACB’s loyalty system through:
- System optimization & monitoring: Improved on-premises performance and ensured continuous uptime.
- High security & compliance: Implemented advanced data protection and regulatory compliance measures.
- Scalability improvements: Enhanced transaction capacity with caching, automation, and streamlined deployments.
- Open Loyalty integration: Leveraged Kyanon’s exclusive partnership to access advanced loyalty features and technical support directly from Open Loyalty.
Impact:
- Kyanon Digital transformed ACB’s rewards system into a high-performing, secure, and scalable loyalty platform, resulting in:
- +99.9% uptime and faster response times
- Increased customer engagement across mobile and web
- Reduced operational costs and improved internal efficiency
Key services: Support & maintenance, software enhancement, loyalty system development
Key technologies: React Native, ReactJS, .NET, Open Loyalty
Read more: Enhancing & Maintaining ACB’s Loyalty System with Open Loyalty
2. CNVLoyalty
CNV Loyalty is another trusted software developer in Vietnam that is dedicated to building loyalty management software. They have solutions for developing custom loyalty software as well as off-the-shelf social and order loyalty platforms. They provide a wide range of software services to create an ecosystem of loyalty for your customers. They offer development services for competitive pricing.
3. HaraLoyalty
HaraLoyalty is an HCM city-based software outsourcing company. It has a loyalty program platform that aims to increase customer loyalty and has the intelligence to understand customer needs to encourage loyal buying behavior.
HaraLoyalty also has a social marketing solution that can be used to convert subscribers to customers by increasing relevant interactions and engagement. Established in April 2014, Haravan is becoming a leading technology company in Vietnam in the field of providing retail solutions, E-commerce and Engagement Marketing.
4. FPT Digital
FPT digital is the loyalty software arm of the FPT corporation which is a leading technology and IT services provider headquartered in Vietnam. FPT delivers world-class services in the Smart factory, Digital platforms, RPA, AI, IoT, Enterprise Mobility, Cloud, AR/VR, Business Applications, Application Services, BPO, and so on. Their loyalty platform is a blockchain-based solution that is web-based and has a responsive design for the client’s admin users and merchant users to transfer points to a digital wallet and make redemptions.
5. Conclusion
Vietnam is a bustling source of several software organizations that build trustworthy solutions for global clients. But choosing a software development partner especially to build loyalty management software requires a partner who understands the brand inside out and wants to be part of the brand’s journey along with the customer. Undoing a live digital platform causes a great amount of frustration to all stakeholders. Hence, investing time to find such a loyal partner saves a lot of wastage later. So do a comprehensive study to find the right development partner for a happily ever after!
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